How Did CubiQ Increase Icoltrans Operator Productivity by Up to 35%?

Overview

Icoltrans is a Colombian company specialized in logistics operations, cargo storage, and land freight transportation. In its continuous effort to improve efficiency and transparency, Icoltrans partnered with CubiQ, achieving up to 35% increase in operator productivity and 98% cubing accuracy.

These improvements have translated into higher operational efficiency, better data quality for WMS systems, and accurate, transparent billing for customers—eliminating revenue losses caused by manual measurement errors.

Measurable Results with CubiQ

By implementing CubiQ’s automated cubing technology, Icoltrans achieved:

• 98% accuracy in cargo cubing measurements
• Up to 35% increase in operator productivity
• Higher-quality data integrated directly into their WMS
• Accurate billing aligned with real cargo dimensions and weight
• Greater transparency in customer invoicing and collections

These results positioned CubiQ as a key driver of logistics optimization and financial control.

How Did CubiQ Start Working with Icoltrans?

Icoltrans approached CubiQ nine months ago with a clear challenge:
to increase the productivity of operators involved in cubing and dispatching, while ensuring that the information feeding their WMS system was accurate, reliable, and verifiable.

The company needed to guarantee:

• Correct invoicing for each shipment
• Protection against underbilling
• Trustworthy logistics data for internal and customer-facing processes

“When we met CubiQ, we decided to run some tests and discovered that the cubic capacity of the goods we were dispatching daily was not accurate. This caused the company to lose money, especially when shipping advertising material.”

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— Manuel Hernández, Manager of Icoltrans, Antioquia region

The Implementation Process with CubiQ

The project began with CubiQ’s commercial team, which conducted meetings and technical assessments to fully understand Icoltrans’ operational needs and determine the most suitable solution.

Once defined, CubiQ’s operations team led the installation and configuration process, ensuring a fast and seamless deployment.

Icoltrans’ Key Expectations

Icoltrans focused on three strategic objectives:

1. Increased profitability
2. Higher productivity across the logistics chain
3. Training and adoption by operational personnel

According to Icoltrans, these expectations have been successfully met, delivering a strong return on investment and improved operational control.

Precision and Transparency for Logistics Operations

CubiQ transformed how Icoltrans measures, processes, and bills cargo—turning manual, error-prone tasks into automated, data-driven workflows.

CubiQ delivers precision, transparency, and efficiency for modern logistics operations.

👉 Schedule your appointment today and discover how CubiQ can optimize your logistics chain.